WORLDZ 2019
Global business & culture summit | Long Beach, CA

Role: Director of Events

The Brief
Bring WORLDZ's fourth annual summit to life as an immersive two-day experience connecting senior leaders from the world's most influential brands with cultural icons, innovators, and emerging talent.

The Strategic Opportunity
WORLDZ was designed to be more than a traditional business conference. The opportunity was to transform the Long Beach Performing Arts Center into a living ecosystem of ideas, culture, connection, and entertainment—giving a high-value audience reasons to engage beyond the main stage.

The Work
Led the event experience across the full production lifecycle, translating WORLDZ's programming and brand vision into a cohesive physical environment. Oversaw event concepting, budget, production, vendor management, experiential environments, programming support, guest experience, and on-site execution across the two-day summit.

The experience brought together mainstage conversations, 115+ breakout sessions, cultural programming, interactive experiences, lounges, performances, mixers, and WORLDZ's GoodFronts and Creators of Tomorrow initiatives.

The Impact
300+ senior leaders in attendance
115+ breakout sessions
2-day immersive summit
$1M+ in resources generated through the WORLDZ GoodFronts program

Delivered a conference experience built around connection and participation rather than passive attendance—helping establish WORLDZ as one of the more distinctive leadership and marketing summits of its era.